Business Development

Are you a service provider to the pharma/bio industry? Find out the invaluable steps you can take to develop your business. Pharma IQ is proud to provide an international, non-biased, central resource, for professionals working in business development and marketing to exchange ideas on best practice and share case studies on business development, strategy, advertising and marketing for the pharmaceutical, biotechnology and healthcare sectors.
 

New Biopharma Growth on the Horizon: Does Location Matter?

Contributor: Roger Humphrey
Posted: 12/10/2014

New Biopharma Growth on the Horizon: Does Location Matter? - Roger Humphrey

Following the “gloom and doom” of the patent cliff, 2014 has been a refreshing year. Replacing the focus on patent expirations, depleted product pipelines and uncertainty in U.S. healthcare reform, 2014 brought a noticeable resurgence of economic activity and positive growth to the life sciences industry. In particular, small to medium-sized companies and specialty players are steadily growing and driving much of the activity in the marketplace as the source of most new product innovation today. Full Article »


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Merck KGaA: Building a Strategic Partnership with your CMO

Contributor: Sascha Basten
Posted: 7/10/2012


Merck KGaA: Building a Strategic Partnership with your CMO - Sascha Basten

Sascha Basten, Associate Director, External Transfers and Product Introductions, MS-TechOps / External Maufacturing at Merck KGaA, spoke to Pharma IQ at the GPCM Summit 2012 and explained the key principles behind a successful relationship between their organisation and CMO, while looking ahead to possible challenges and opportunities for both sides of the partnership. Full Video »


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4 Big Buckets on Pharmaceutical Social Media Marketing and Control - Andrea Charles

If you can't talk are you listening? A big challenge for many social media marketers and business development personnel is control. In this Pharma IQ podcast we address common issues companies are facing engaging in heavily regulated industries like Pharma. Shirley Williams from Social Media Pearls delivers her top tips for integrating social media into your campaign and recommends the best social media tools for increasing efficiency. Full Podcast »


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Are You Resourcing Your System Implementation Projects For Success?

Contributor: Robert Musterer
Posted: 12/18/2014


Are You Resourcing Your System Implementation Projects For Success? - Robert Musterer

In any system implementation, you face the difficult task of continuing with current responsibilities while simultaneously attempting to change them. In this column Robert Musterer asks if you are resourcing your system implementation projects for success? He also provides a simple approach to assure success of your next project Full Column »


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10 Predictions for Pharma in 2015

With 2015 just around the corner, Pharma IQ asked industry insiders for their predictions for 2015. These predictions range from technological revolutions to legislative hurdles. So to find out what 2015 has in store for the pharma industry, we present our 10 Predictions for Pharma in 2015. Full Whitepaper »


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