Reimagining the pharma landscape with design thinking
Uncover design-led strategies to help pharma firms overcome challenges from changing consumer expectations, disruptive healthcare technologies and increasing competition
Add bookmark
As pharma companies strive for increased commercial success the customer-centric focus can get lost in the adoption of new commercial endeavours. As a result, many have been looking toward the world of design as a way of enhancing their customer engagement and accelerating their position in the market.
In this exclusive report from Pharma IQ, produced in collaboration with Indegene, we dive into why design-thinking trends and best practices are driving commercial transformation in the pharmaceutical industry, as well as revealing how customer excellence can be delivered at scale.
Download the report to discover:
- Exclusive insights from pharma professionals, including GSK and Indegene, on how pharma can deploy design thinking to overcome challenges quickly and efficiently.
- How Covid-19 accelerated the adoption of design thinking as a means to combat the crisis.
- Design solutions to increase business value in pharma.
Share best practice, ideas, and solutions to our global community of more than 125,000 senior pharmaceutical and biotech professionals. View our latest Media Kit to learn more about our audience and review our content calendar. Download NowInterested in presenting your own Case Study?
